MOVADO
The Art of Design

Creator Intelligence

Influencer Review Dashboard

20 Approved Creators
1.9M Combined Reach
23
Total Creators
19
Approved
1.9M
Combined IG Reach
569k
TikTok Reach
4.2%
Avg Engagement

Campaign Intelligence

Regional Distribution
NYCMIAHTXCHIPNWCLTLASDSoCalMIA/LANSH036912
Approved
Under Review
Creator Tiers
Micro 10–50k (14)
Mid 50–150k (2)
Macro 150–500k (2)
Nano <10k (1)
Mega 500k+ (1)
Top Engagement Rates (Approved)
0%2%4%6%8%chriswenwill…rey.steezyyulllliiaaangiecaseyy_lanitonnu
Avg Audience Gender
74%
Female
26%
Male
Platform Presence
📸Instagram
20/20
🎵TikTok
15/20
🌐Blog / Website
5/20
▶YouTube
1/20
Content Niche Breakdown (Approved Creators)
16
Fashion
16
Lifestyle
5
Beauty
4
Travel
3
UGC
2
Menswear
2
Street Style
2
Skincare
Sort
20 creators
KB
Approved
Mega

Karina Bik

@karinabnyc
New York, NY
FashionSkincarePerfume+2
IG Followers
683k
Engagement
1.4%
683k
32.4k

"She's made great content so let's keep her."

MG
Approved
Macro

Maryam Ghafarinia

@maryam.ghafarinia
Miami / Los Angeles
FashionBeautyLifestyle+1
IG Followers
186k
Engagement
2.1%
186k
14.1k

"She's not my favorite but she has done great work for us so I would leave her."

IR
Approved
Macro

Ivana Ramirez Macfarland

@by.ivanaramirezm
San Diego, CA
FashionLifestyleStreet Style
IG Followers
155k
Engagement
2.8%
155k

"Love her and her style, great page."

RT
Approved
Mid-Tier

Ronald Thomas II

@themaleprepster
Miami, FL
MenswearTravelLifestyle
IG Followers
113k
Engagement
2.6%
113k
18.4k
Blog

"Love his style."

KK
Approved
Mid-Tier

Kristel Kalm

@kristelkalm
New York, NY
Minimal FashionBeautyUGC
IG Followers
59.9k
Engagement
3.4%
59.9k
44.1k

"Love the minimal aesthetic, very Movado."

MM
Approved
Micro

Maria Marzullo Tardy

@mariaaamarzullo
New York, NY
FashionBeautyLifestyle+1
IG Followers
44.6k
Engagement
3.8%
44.6k
9.4k
Blog

"She's not my #1 but I do like her and she is good enough to say yes."

HB
Approved
Micro

Hillary Bowles

@hillary.bowles
Charlotte, NC
FashionLuxury TravelLifestyle
IG Followers
44.5k
Engagement
4.3%
44.5k
68.8k

"Beautiful style, nice content."

AG
Approved
Micro

Agee Gretta Leinberry

@ageegretta
Brooklyn, NY
FashionMotherhoodLifestyle
IG Followers
42.6k
Engagement
3.7%
42.6k
4.1k
Blog

"Really nice style and content."

LN
Approved
Micro

Lani Nicholas

@lanitonnu
Southern California
FashionLifestyleHome Design
IG Followers
40k
Engagement
4.2%
40k
3.1k

"Love her and her aesthetic."

OM
Approved
Micro

Ohn Mintyfresh

@ohn_mintyfresh
New York, NY
Luxury FashionTravelLifestyle
IG Followers
39.6k
Engagement
4.1%
39.6k

"Great style — she's a little glam for us but we appreciate the diversity in style and ethnicity. Would definitely work with her."

RB
Approved
Micro

Rose Brashkis

@rosebrashkis
Portland / Seattle
FashionLifestyleHome+1
IG Followers
39.4k
Engagement
3.9%
39.4k
2.9k

"Beautiful aesthetic — perfectly on-brand."

AO
Approved
Micro

Ade Owoseni

@adeeowoseni
Houston, TX
FashionLifestyleFood+1
IG Followers
34.2k
Engagement
5.2%
34.2k
148k

"Love him and really liked his previous work for us."